瑞安 D. 孵化，美国威斯康辛州绿湾产品经理
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瑞安 D. 孵化

验证专家  in 产品管理

产品经理

位置
绿湾，WI，美国
至今成员总数
2019年7月26日

瑞安 is a product leader and previous SaaS co-founder with ten years of B2B and B2C product experience, 结合GTM策略开发新产品, 快速原型, 客户的见解, 数据分析. 他坚信自主团队的力量, 客户感同身受, 漏斗指标, 不断的实验. 瑞安 leads products from the innovation stage and encourages teams to design and grow products that customers love.

产品管理软件即服务(SaaS)数据分析网站最小可行产品(MVP)B2BSaaSSaaS设计产品负责人产品需求文件(PRD)移动产品策略顾问敏捷敏捷软件开发敏捷项目管理业务系统数据产品管理副首席产品官(CPO)Salesforce产品管理企业资源规划和产品管理产品管理辅导

项目的亮点

成功退出——风投支持的SaaS联合创始人
Co-founded a venture-backed B2B SaaS startup from zero through growth stage with a successful exit.
领导JTBD产品管理
Designed a new B2C digital bank—resulting in a multimillion-dollar investment from the CEO.
同上-新产品发布和增长
Designed and launched a new B2C subscription company with high iteration cycles to achieve tight market targeting.

专业知识

增长战略待完成的工作(JTBD)新产品目标 & 关键结果(OKRs)产品策略快速原型SaaS用户体验(UX)

工作经验

产品策略顾问

2016年至今
孵化企业
  • Helped VC-backed startups and enterprise launch and grow products and focused on developing SaaS and tech-enabled businesses.
  • Consulted on B2B and B2C customer acquisition and product strategy.
  • 为B2B产品设定TAM和目标细分市场.
  • Collaborated with the leading lean startup innovation consultancy, Moves the Needle.
  • Achieved a 33% improvement in business profitability and developed a product at a startup funded by a $250 million service business.
  • Won multiple innovation awards and workshops at Enterprise 创新.
  • Served as a product coach to innovation teams working across a $9 billion customer base.
  • Implemented rapid experimentation and identified customer behavior changes.
  • Coached teams on how to manage using AARRR funnels and focused on OKRs and leading indicators of growth.

产品策略主管

2020 - 2022
进展
  • Managed and consulted for venture-backed startups, covering Series A, B, and C.
  • Recruited and managed a team of 5 product strategists for venture-backed startups.
  • Developed and defined a process to launch new ventures from zero to traction.
  • Led the launch of a new B2C SaaS startup and the second product for a healthcare startup funded during Series C.
  • 雇佣d by a Series C fintech startup to define the second product's feature sets.
  • Created a ready-to-scale video series for Series S startups and a B2B growth framework.

产品主管

2015 - 2016
CCI系统的脉冲平台
  • 领导了一家价值2.5亿美元的公司的产品创新.
  • Created a $50 million revenue opportunity and presented it to the CEO and CTO.
  • 概念化和验证新产品的市场供应.
  • Sold $50,000 in preorder contracts for new product concepts before product investments were made.
  • Encouraged and fostered the team's creativity and empowered teams by being outcome-based.
  • Implemented OKRs with fast feedback to facilitate the team's progress.
  • Collaborated with the sales teams to understand the distribution.
  • Transitioned the team from features to customer success outcomes.

联合创始人|产品经理

2012 - 2016
Dynamis软件公司
  • Started, grew, and successfully sold the business to Strategic Buyer.
  • 筹集了400万美元的风险投资.
  • Managed the growth stage, Mixpanel, marketing automation, outbound SDRs, HubSpot, and Salesforce CRM.
  • Built a sales funnel, implemented A/B testing, and increased conversion rates.
  • 实现了产品与市场的契合.
  • 与CTO、UX团队和开发团队一起设计产品.
  • 杠杆外展.io提高SDR性能.
  • Sized the market with ideal customer profiles; also created prospect rankings with the sales team.
  • Performed customer discovery, interviews, onsite visits with clients, and more.
  • 使用LTV:CAC比率管理(作者:David Skok).

敏捷产品教练

2013 - 2014
Resultech
  • 指导敏捷产品团队.
  • 创建持续交付策略.
  • 设计部署管道和阶段.
  • 自动化回归套件和部署.
  • 处理数字化转型.

成功退出——风投支持的SaaS联合创始人

http://www.appliedsystems.com

Co-founded a venture-backed B2B SaaS startup from zero through growth stage with a successful exit.

我与他人共同创立了一家成功的B2B SaaS公司. 我们筹集了风险资本, and I was mentored directly by a CEO and CTO pair that had recently exited. I led the product team from zero to growth and ran 漏斗指标, 单位经济, 增长模式, 收入预测. I also led the outbound SDR team, market sizing, 客户的见解, and feature designs.

Our software was used by the top insurance brokerage firms in the USA. We were acquired by Applied Systems, the global market leader, and had a successful exit.

财富500强企业创新

Generated a $300 million revenue opportunity and coached the top 2 of 30 innovation teams; named as the #1 case study.

I coached full-time innovation teams within a world-class lean innovation environment. 我监督问题验证, 计量的资金, and rapid experimentation along with solution prototyping and validation.

领导JTBD产品管理

http://11fs.com

Designed a new B2C digital bank—resulting in a multimillion-dollar investment from the CEO.

I was recruited by the number-one fintech innovation firm to take on this project. 作为工作和产品策略方面的专家, I designed a disruptive new digital bank with zero retail locations.

我结合了定性客户访谈, 定量市场数据, 竞争定位, 一种新的商业模式. I then created the product strategy and pitch deck for the CEO who funded the new product and is currently building the bank that we've designed in London.

新产品咨询

Designed a next-generation business for a legacy print company; a new B2B2C digital eCommerce and sales enablement platform.

我选择了目标市场. 我还负责产品策略, 商业模式, 财务预测, 和电子商务平台选择.

D2C系列A健康创业公司

http://www.genopalate.com/

Advised the CEO on getting a strong product-market fit and increasing the customer lifetime value.

我参与了不同的项目, 包括增长瓶颈, 团队okr, 具体的产品变化, QualDeEPC客户洞察, 以及量化数据分析.

该公司目前正在进行B轮融资.

同上-新产品发布和增长

http://headway.io

Designed and launched a new B2C subscription company with high iteration cycles to achieve tight market targeting.

Ditto公司的目标是帮助情侣们走得更近. To achieve this, we leveraged platforms, including Webflow, Intercom, Segment, and UXCam.

我参与了新产品的发布, designing a smooth onboarding experience guided by product-led growth, 研究漏斗指标, 运动归因, 以及客户数据个性化平台. The session recordings on mobile devices allowed us to quickly see where users were getting stuck.
1999 - 2001

计算机科学学士学位

美国密歇根州霍顿市密歇根理工大学

2020年9月至今

机会树

产品讨论

2017年9月至今

快速试验

产品讨论

2016年3月至今

机器学习

斯坦福大学网络

2015年1月至今

规划挑战

产品讨论

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